How To Reduce Email Bounce Rates?

How To Reduce Email Bounce Rates?

A high bounce rate will affect your email deliverability, follow the steps below to know how to reduce email bounce rates

  • Step 1: Getting a bad reputation
  • Step 2: Getting blacklisted
  • Step 3: The bounce rate is calculated by dividing the total number of hard bounces to that of the total number of emails sent.
  • Step 4: Email bounces are of two types, namely hard bounce and soft bounce. A soft bounce is a temporary bouncing issue that is solved when another email is delivered.
  • Step 5: A hard bounce is a permanent bouncing issue because the email that you sent will never be delivered to the recipient.
  • Step 6: It’s annoying when the email you sent bounce back to you. Refer to the steps given on this web page to reduce email bounce rates.
  • Step 7: You have to use a good captcha in your email.
  • Step 8: Use the double opt-in contacts, instead of the single opt-in contacts.
  • Step 9: Check for the spelling of the email addresses before sending the emails. This will reduce the email bouncing rate.
  • Step 10: The recipient might use a different email address. Try to update the recipient’s email address with them before you sent the email.
  • Step 11: Sometimes, your email will be treated as spam if it contains spamming information.
  • Step 12: Use any Mail Tester tool to keep track of the changes to the format, wording, links, or content.
  • Step 13: Do not send the emails daily. Schedule the email to prevent the email bouncing rates.
  • Step 14: You have to write the email in such a way that the recipient would not mind reading the full email.
  • Step 15: The audience should find it interesting with a compelling subject line, email content, and pictures.
  • Step 16: If the email is not interesting, the audience might spam the received emails or delete the email without even opening it.
  • Step 17: The content of the email must not contain any spam-like words. If so, the email will be considered as a spam email by the filters automatically.
  • Step 18: Use the SPF, DKIM, or DMARC method to authenticate your domains.
  • Step 19: Create a permission-based email list to reduce the email bouncing rates. If you need a remote assistance regarding how to reduce email bounce rates, click the call button available on the screen.

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